Urgency drives business. Perhaps phrased a little better. Urgency drives decisions.

Creating urgency in a sale is paramount to generating new business. Without urgency the client will most likely hem and haw about a decision. Stringing you along for 3 weeks or 3 months. If these is no rush, then why can’t I just wait longer?

Time will kill a deal in any arena. The more time a prospect has to think or weigh other options the less likely you are of securing the business.

Create urgency in tactful and truthful ways. Limited space, current price discount, added value of your product of service. Clients want to purchasing goods and services that will benefit them and serve their business.

When there is urgency in the sale, they will sign and realize those goals sooner once they have joined with you.

Create urgency, form partnerships, drive business.

Make it the best day!

-K